Getting ranked in search engines particularly Google is devilishly simple with videos. Even if youve never uploaded a video to YouTube before, this step-by-step video will help you get your first video up and live with maximum SEO ranking potential. Simultaneously, this technique also increases your chances of getting your video ranked higher in YouTubes internal searches as well.
It is not clear whether this technique works for other video uploading sites like viddler.com or veoh.com, but as long as the fields that you fill in are the same, chances are they will.
First of all, lets go to Google. As an example, lets look up how to get rid of flabby arms. This is a niche with a lot of potentials, especially for women who tend to accumulate fat around their upper arms.
If you look at the 4th entry in Google, you will see some Google suggestions for Videos for how to get rid of flabby arms, with some videos that show up there.
The videos that appear here arent regulated by normal SEO rules. Theyre only a couple of suggestions by Google. What were looking to do is to use videos in YouTube and combine them with a hosted SEO blog using WordPress, for example, to get ranked.
Lets click on the first video on the left. Here are a few things you should notice.
1. The title: Exercise to get rid of flabby arms. Although its not exactly the same as how to get rid of flabby arms, its got to get rid of flabby arms in it which might have influenced Googles decision to choose it to appear for the keyword.
2. The tags: how to get rid of flabby arms appears as a tag in YouTube. This definitely explains why this video was chosen by Google. Its also the video that comes up first when you search for that same keyword in YouTube.
3. The Relevance: this might seem obvious, but the video itself is about how to get rid of flabby arms. YouTube is user-controlled. If you try to cheat the system by uploading a video that isnt relevant, users will give a negative vote and low rating. Chances are YouTube will catch onto you and you might even be banned from the network.
YouTube is already facing problems from spammers who upload videos which aren't relevant. There is a myth that Google is already working on a voice recognition system which will give subtitles for the videos and will also use the technology for measuring the relevance of the video. If this is true, that's great news for you and a really bad news for the spammers.
4. The Description: Something else that the person who uploaded this video didnt take advantage of was including the keyword in the description of the video. This is another field that increases the relevance of your video.
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